Description
Ranging from the essentials of e-commerce to more traditional marketing approaches, this updated introduction tells you everything you need to know about the aims and techniques of marketing in the 21st century.
Original price was: $110.00.$18.00Current price is: $18.00.
Marketing: The Basics (The Basics), John F. Sherry, Jr., 9780415778992
Ranging from the essentials of e-commerce to more traditional marketing approaches, this updated introduction tells you everything you need to know about the aims and techniques of marketing in the 21st century.
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