Description
This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.
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Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions
SKU: 9780742504073
Original price was: $79.00.$15.00Current price is: $15.00.
Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions, Michael A. Anikeeff, 9780742504073
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