Description
‘This is the best kind of “how-to” book. It gives you insights as well as techniques, helping you to understand how people listen, how to connect with your audience and how to be compellingly persuasive.’ Simon Hayes, Chairman, Effective Image Ltd YOUR ESSENTIAL GUIDE TO BUSINESS PRESENTATIONS The Financial Times Essential Guide to Making Business Presentations gives you the critical knowledge you need to plan, write and deliver your next presentation with maximum impact. It will also help you develop your presentation skills for the future by showing you how to coach yourself so you can consistently improve your performance. Written by a co-founder of the Professional Speaking Association, this book focuses on getting you the results you need from your presentation, whether you are selling a product or service, a proposed change or even your own skills and abilities. It will show you how to persuade your audience by being relevant, clear, engaging and memorable. FINANCIAL TIMES ESSENTIAL GUIDES: THE KNOW-HOW YOU NEED TO GET THE RESULTS YOU WANT About the author Introduction Part 1 Planning Chapter 1: Successful presentations Chapter 2: Why presentations fail Chapter 3: Essential planning: getting started Chapter 4: Deciding what to say Part 2 Doing It Chapter 5: Drafting your presentation Chapter 6: Being persuasive Chapter 7: Using visual aids Chapter 8: Connecting with the audience Chapter 9: Delivering your message Part 3 Reviewing and coaching Chapter 10: For experienced presenters Chapter 11: Going forward Index
