Description
DO YOU BLEND OUT? Youre skilled, youre smart, and you know how much you can accomplish, so why arent prospects beating down your door? Its because they dont know who you are. In BLEND OUT, Snappy Kraken CEO Robert Sofia dives into the marketing history of some of the worlds most successful companies, exploring the steps they took that left an unshakable impression with their target audiences and then applying those steps in such a way that any small business can recreate them. But this isnt a book for financial advisors who are looking for a quick fix or marketing hack. As with every company that has gone on to lasting success, successful marketing and long-term customer retention takes concerted effort, persistent reinforcement, and an unrelenting desire to be better than you were the day before. Its not easy, but its exactly how you take your company from meager growth to exceptional success.
